SEO Sunday

I've been coming across a lot of articles lately about SEO and it's really got me thinking about my own site. I've decided to do a bit of an "optimization overhaul" in the area of content, keywords, internal links, outbound links, page titles, etc and I thought I'd bring you along for the ride!

Last year I wrote a post to pass along some SEO pointers called SEO in 3 Minutes or Less. I'd suggest you give that a quick read for some basic SEO concepts (hey, it's less than 3 minutes!) and ideas. Next I'd visit Steffan Antonas. His blog was the inspiration for my SEO in 3 Minutes or Less post, and when I want to learn something new, or am a bit stuck with something technical, I have a peak to see what he's got going on. Usually, he's got some great tidbits, even video!, that help me out.

In my next SEO post I'll start breaking those ideas apart and really looking to dissect the SEO concept and how to implement changes in your own website. Stay tuned!

Quick Tip Tuesdays

This is the second in a series of Quick Tip Tuesdays about Press Releases. Our first tip was about Google Insights for Search (amazing tool!).

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It may seem simple enough, but so many of us can forget to research, let alone USE, keywords! So just do it!

Find out the EXACT words potential clients are searching for and use them. And don't forget to create a link (we wrote a few pointers in our post SEO in 3 Minutes or Less) out of the words/phrases and make sure it points right back to the corresponding page of your website.

What are your publicity ideas or tips? Feel free to share in the comments!

SEO in 3 Minutes or Less.

It seems I've been waiting for this man my whole life. (ok, ok, a few months anyway!) Steffan Antonas. He's explained SEO for the ordinary person. He's explained keywords for the ordinary person. All pertaining to links. The links you use in your blog. HOW you use links. HOW you write links. And just how to use keywords in those links. And a bit about the importance of linkbacks. (Anyone care to link to me? Let's chat!)

It's helped me to turn my thinking around (and I love when I find information, or a quote, or a blog post that does that! That totally re-arranges the pathways in my brain and gets me thinking bigger, larger, grander....), and all it took was a three-minute read. The best thing? I had no idea at all how important it was to have links in your posts. Keywords, yes. Links? No. Now that I do, it will totally change the way I write posts, do business, and increase my knowledge base for my customers therefore helping them to gain an advantage as well.

Fantastic.

To read Steffan Antonas' article, pop by his SEO post and have a look!

Go Syndicate Yourself!

Not getting the attention you deserve? Need to get a new product in front of a crowd? Have something to say but don't know how to tell the world?

Want to increase your website traffic and back links?

Three little letters, with a huge impact: RSS. Really Simple Syndication. RSS Feeds take the content of your website, turn it into data and transmit it all over the Internet. FOR FREE. This data goes directly to various social bookmarking sites in the form of keywords (or Tags). (Thanks to Steve Renner for the clearest definition I've found to date.) People subscribe to your feed by clicking an icon on your site and they are notified each time you have something new to say. Personally I love Google Reader and have all my subscriptions going there. It's easy to set up and super-easy to manage; it has a straight-forward interface, which is fantastic if you struggle with time-management: it takes you no time to learn this particular application. Ok, there's my Google love for the day....

The 2nd quick and easy way to syndicate yourself is by submitting articles. The longest part of this aspect is actually writing the article! I'm using http://www.ezinearticles.com/ (according to their site, the have hundreds of thousands of visitors a day, and millions of unique visitors every month), and am about to try out two others that Twitter followers have recommended.

Here's the power of article marketing: I've only submitted one article to date (to three different sites), but have seen a spike in website traffic and have received (more than expected) comments, emails, requests to network, and have two more potential clients. All in 2 days. All from one article. And all viable leads. Can you imagine when I submit more, and to more sites?

Sounds simple? It is! It's easy. It's smart. It's Web 2.0. It's global access, literally at your fingertips.

Give us a call today for your free 30-minute consultation!

Let's get you syndicated!