Tuesday, January 27, 2009

Telecommuting: Three Things


I've just caught up with my Google Reader, finally, and came across this article on Telecommuting by Shelley Fralic, a local columnist I follow.

She is right on the money.

Three things pointed out:

  1. Separation anxiety: when I started this business I went from survive to thrive - and I think my friends wanted to wring my neck. I never thought of it as "separation anxiety" but boy, did I talk their ears off when on the phone or over coffee! Moving from an office setting to working from home is a huge shift. No longer were people popping into my office to ask how the weekend was. No longer was I joining colleagues for lunch every day. No longer was I really in touch with alot of the people I had seen on a daily basis. So after a few months, I realized that I rambled on and on (and on and on) to friends because sometimes I hadn't talked to anyone all day. Hadn't gotten "caught up" with their lives. It was quite the revelation. Lesson? Touch base with at least one friend daily. Even a 10-minute phone call can save your sanity. I usually do mine over morning coffee or a late-afternoon stretcher.

  2. Distractions: I started with a schedule. I got up at the crack of dawn, did yoga, read the paper and browsed my Google Reader. Until I didn't anymore. Until something shiny would float by my line of sight and it'd be all over for a few hours. I'd be off on a tangent of research, of writing, of social networking... anything and everything that took me away from my list of things to do. Until I stopped. Until I didn't get distracted (as much!) anymore. One thing that really helped me was that this isn't a 9-5 job. This is an all-the-time job. It's right in front of me 24/7. And so it's ok to work hard in the morning and stop for a few hours and resume later in the day and evening. Which brings me to her 3rd point:
  3. The 24/7 shift: No matter where you go, there you are. My office is my dining room. I have an open floor plan. So, yeah, I'm pretty much always in my office. Or can at least see it. Can see the open laptop. Can see the four word documents that are open with works-in-progress. Can see my to-do list (pile of things stacked on top of each other in order of importance!) The bad thing? Laptop is always open. Four word documents are always on the go. To-do list gets bigger and bigger. The good thing? Laptop is always open. Four word documents are always on the go. The to-do list? Yeah...not so much. And there have been quite a few times where I've completely forgotten about supper because I'm in the middle of a frenzy of work. Lately however I've come to a place where I make sure I shut down everything "Scratchpad" for a few hours and concentrate on myself. Whether it's making a lovely dinner or simply tuning out and recharging for a few hours. It truly goes a long way.

What are your thoughts on Telecommuting? How do you get past the so-called pitfalls? Leave a comment, let us know your thoughts and ideas!

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Wednesday, August 20, 2008

Go Syndicate Yourself!

Not getting the attention you deserve? Need to get a new product in front of a crowd? Have something to say but don't know how to tell the world?

Want to increase your website traffic and back links?

Three little letters, with a huge impact: RSS. Really Simple Syndication. RSS Feeds take the content of your website, turn it into data and transmit it all over the Internet. FOR FREE. This data goes directly to various social bookmarking sites in the form of keywords (or Tags). (Thanks to Steve Renner for the clearest definition I've found to date.) People subscribe to your feed by clicking an icon on your site and they are notified each time you have something new to say. Personally I love Google Reader and have all my subscriptions going there. It's easy to set up and super-easy to manage; it has a straight-forward interface, which is fantastic if you struggle with time-management: it takes you no time to learn this particular application. Ok, there's my Google love for the day....

The 2nd quick and easy way to syndicate yourself is by submitting articles. The longest part of this aspect is actually writing the article! I'm using http://www.ezinearticles.com/ (according to their site, the have hundreds of thousands of visitors a day, and millions of unique visitors every month), and am about to try out two others that Twitter followers have recommended.

Here's the power of article marketing: I've only submitted one article to date (to three different sites), but have seen a spike in website traffic and have received (more than expected) comments, emails, requests to network, and have two more potential clients. All in 2 days. All from one article. And all viable leads. Can you imagine when I submit more, and to more sites?

Sounds simple? It is! It's easy. It's smart. It's Web 2.0. It's global access, literally at your fingertips.

Give us a call today for your free 30-minute consultation!

Let's get you syndicated!

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